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Thrive In Design Podcast

Season 7 Episode 4

How Design-Centered Product Brands Can Elevate Their Visuals with Johnny Davis and Ken Lewis

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Description

What You'll Learn in This Episode

Have you ever struggled to capture the true essence of your interior design products with words alone, feeling the need for something more?

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Visuals might be the solution you’re searching for. They are more than just decorative elements—they embody your brand’s story. While words convey messages, impactful visuals evoke emotions, spark imagination, and express what words often cannot. Whether it’s showcasing the elegance of a handcrafted piece or highlighting the practicality of a modern design, the right imagery creates lasting impressions and elevates your brand’s identity.

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For over 26 years, Johnny Davis of Johnny Davis Digital Solutions has been at the forefront of photography, color management, and retouching, transforming creative visions into reality. Renowned for their seamless concept-to-completion approach, Johnny and his team offer exceptional services in photography, videography, cinematography, and graphic imaging. Since 2010, they have proudly partnered with leading furniture brands, serving the North Carolina furniture industry with excellence.

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In this episode, we’ll explore how Johnny Davis and Ken Lewis merge artistry and technology to craft visually stunning results that elevate brand presence. We’ll also delve into their inspiring journey in the furniture industry and uncover valuable insights on how businesses can leverage creative digital solutions to stand out in today’s competitive market.

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Let’s dive in!

✨The power of building long-term relationships with clients in an ever-changing industry.
✨The pros and cons of CGI and AI compared to real-life photography.
✨ How to blend traditional photography with cutting-edge technology for optimal results.

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Key Highlights from the Episode

[00:01] Episode intro with Ken Lewis & Johnny Davis of Johnny Davis Digital Solutions

[01:54] The story behind Johnny Davis Digital Solution & what inspired its creation 

[04:01] How the team blends photography, videography,& graphic imaging skills with clients

[09:20] Their ‘concept of completion’ business model and the entire process

[17:58] Significant changes in the furniture & interior product industries over the decades

[21:08] What CGI and AI is and the pros and cons of using them

[23:40] Recommendations to improve your brand visuals

[34:49] New and exciting things coming up in 2025 from Johnny Davis Digital Solutions

[37:55] Best ways to connect, episode wrap-up, and calls to action

Connect with
Johnny Davis & Ken Lewis

Explore More 

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Thrive In Design live training
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